Archive for December, 2018

millennial-christmas.jpgLet’s hear it for tat?  Millennials are buying non-traditional Christmas decorations this season – choosing to decorate their trees with unicorns and mermaids rather than tinsel, new research has found.[i]  The research found that 45% of the UK’s households will be overlooking Santa Claus and his reindeer in favour of more interesting decor.

Unicorns will also be nestled amidst tree branches leading up to Christmas as 24% of the 2,000 people surveyed said they plan to decorate with the mythical creatures.  Others from the younger generation have decided they will express their Christmas spirit through mermaid, dinosaur, and prosecco bottle ornaments.

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